Autry Museum of the American West
The Autry Museum stands as the ultimate gateway to the rich tapestry of the American West, where all the stories of its people converge. My mission is to honor and preserve the historical significance of this cultural legacy while infusing it with a modern and vibrant identity. Through this rebranding, I seek to captivate visitors with a dynamic experience that bridges the past and present, bringing the West's diverse narratives to life for generations to come.
Logo
The logo design draws inspiration from the iconic shape of a saloon door, symbolizing the gateway that visitors will pass through to embark on a journey into the realm of unique Western stories. This emblematic representation not only pays homage to the cultural significance of the American West but also serves as a visual metaphor for the museum's mission—to open doors to the past and present, inviting all to explore and discover the diverse narratives of this remarkable heritage.